Designer / Director
Magic_Leap_Thumb_04.jpg

Magic Leap 2

Global Product Launch Campaign

 

I worked closely with Magic Leap to bring their new AR headset to market. Helping design, create and produce a huge library of images, animation and photography for the definitive AR headset of the future.

Magic Leap 2 is lighter, thinner, more powerful, more advanced and best in class across multiple levels.

I set out to showcase this beautiful product with precise and advanced lighting and rendering techniques. Along with a full photographic campaign to showcase the AR capability beyond CG.

 
 
 
 

Credits

Direction, production and design by Whitewood Design LLC for Magic Leap

Creative Directors - Matt Whitewood & Antar Walker

Animation Lead - Jordi Pages

Technical Director - Andrew Prousalis

3D & Design - Matt Whitewood, Antar Walker, Alvaro Navarro, Jordi Pages, Gonzzzalo, Nemanja Ivanovic, Andrew Prousalis, Mariuz Becker

2D - John McIntosh & Mikey Smith

Shoot Production - Anderson Hopkins & Kindley Productions

Photographer - Collin Hughes

DP - Dane Brown

Line Producer - SJ Ashby

Audio - Antfood